Hyper-Realistic Virtual Influencers Disrupt Human Content Creators’ Livelihoods
Aitana Lopez is an artificially intelligent (AI) generated influencer with over 200,000 social media followers. She posts selfies and partners with brands like Olaplex and Victoria’s Secret, earning around $1,000 per sponsored post – despite not actually existing. Aitana is one of hundreds of fictional “virtual influencers” created using AI tools that have entered the […]
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